The Spring 2012 issue of Directions cover story by Lisa Thiegs highlights two School of Management and Business' (SMB) students in the MBA in Digital Media Management program who designed a social-media plan for a multi-billion dollar company.
For the full feature starting on page 16, download the PDF version of Directions.
Other stories in the issue include:
Rising to the Challenge, page 10
Four SMB students refuse to let life get in the way of their education goals.
Through The Lens, page 14
What’s a study abroad experience without a memory card filled with photos? A photo contest from the
SMB invites students who are studying abroad to document their newly developed cultural and global understanding through the lens of their cameras.
In Every Issue:
Brief Case, page 2
Faculty Focus, page 5
Student Spotlight, page 9